<aside> <img src="https://img.icons8.com/ios/250/000000/info.png" alt="https://img.icons8.com/ios/250/000000/info.png" width="40px" /> Objectives and key results (OKRs) help establish measurable goals for your newsletter by putting in place outcomes that can be tracked over the quarter.
The examples here are simplified versions to make it easy for everyone to follow.
P.S. If you're just starting out or just want to write for fun, and you find this overwhelming, it's ok. You can start with smaller objectives (e.g. 20 subscribers) so don't worry too much.
Thank you @thelindazhang from Product Lessons (one of my recent favorite newsletters) for helping me to check this!
</aside>
"What I want to accomplish"
"How I'm getting this done"